Peter Blum has over 30 years of experience in business publishing and communication. He follows global business issues and he is fascinated on how big business report their performance to their stakeholders. He is a life member of the International Association of Business Communicators and is a past international Judge on the IABC Gold Quill Panel. He was instrumentally involved in the original SAAIE structure and has maintained a passion for the need for effective internal communication. Peter is the founder and director of WPB business communication.